Appmerc

Privacy Policy

Effective Date: January 22, 2025 · Last Updated: August 2026

Introduction

Appmerc (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.appmerc.com or use our services. By accessing or using our services, you agree to the terms of this Privacy Policy.

Information We Collect

We may collect information about you in various ways, including:

  1. Personal Data: Personally identifiable information, such as your name and email address, that you voluntarily provide when you contact us or subscribe to our newsletter.
  2. Usage Data: Aggregate, anonymized information about how our website is used — pages viewed, referring site, browser type, device type, and country. See “Analytics” below; this data is not tied to your identity.

Analytics (Cookieless)

We measure website traffic with a self-hosted instance of Umami, a privacy-focused analytics tool running on our own infrastructure at analytics.appmerc.com. It does not use cookies, does not fingerprint devices, does not collect personally identifiable information, and does not share data with any third party — which is why you do not see a cookie-consent banner on this site. Statistics are aggregate and anonymous.

Newsletter (MailerLite)

If you subscribe to our mailing list, the name and email address you provide are processed by MailerLite, the email service provider we use to store subscriptions and send occasional updates. We only send what you signed up for, and every email includes an unsubscribe link that takes effect immediately. We never sell or share the list.

Use of Your Information

We use the information we collect to:

  • Provide, operate, and maintain our website and services.
  • Improve, personalize, and expand our website and services.
  • Understand and analyze how you use our website and services.
  • Communicate with you, including responding to your inquiries and providing updates.
  • Send you marketing and promotional communications, if you have opted in to receive them.
  • Comply with legal obligations and protect our rights.

Sharing of Your Information

We do not sell, trade, or rent your personal information to others. We share information only with the service providers named above (MailerLite, for newsletter delivery), who assist us in operating our website and services and are bound to keep this information confidential. We may also disclose your information when required by law or to protect our rights.

Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal data:

  • The right to access — You have the right to request copies of your personal data.
  • The right to rectification — You have the right to request that we correct any information you believe is inaccurate, or complete information you believe is incomplete.
  • The right to erasure — You have the right to request that we delete your personal data, subject to legal retention requirements.
  • The right to object — You have the right to object to our processing of your personal data, including withdrawing newsletter consent at any time via the unsubscribe link.

To exercise any of these rights, email sales@appmerc.com. We respond to verified requests within 30 days.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes are posted on this page with an updated “Last Updated” date.